Shinra
Q1. What Made You Decide To Establish Your Own Brand? What Is Meaning Of Brand Name?
ブランド設立のきっかけは何ですか？また、ブランド名の意味を教えてください。
Our brand "shinra" named from "shinra-bansho". It means nature, universe and all creation. in japan, it has been believed that spirit and life reside with everything. so
Q2. Please Describe Your Production Process.
商品はどのような工程を経て出来上がるのでしょうか？
We take silkworm cocoon in Tomioka, Gunma, Japan. One of way to take silk thread is to reel silk thread by hand, twist it and dying natural material. other way of take silk yarn is to boil silkworm cocoon, then spin silk yarn from it. It's Japanese traditional way.
Q3. What Made You Interested In NY Market?
ニューヨーク市場に興味を持った理由は何ですか？
I used to live in NY seven years ago. I really love NY because people are very creative, positive, lovely and talented. I 'd like to know that how will people respond our works.
Q4.Which One Is Your Favorite Piece? And Why?
イチオシはどの商品ですか？又その理由は？
It's a short scarf. This materials are pure cashmere 50%, Japanese floss silk 50%(hand spinning), natural dye and handwoven. It really took time to make it. It was callenge to create it. so many color in scarf are all natural. also there are many Japanese way for to make it.
Q5. Lastly, Please Share Some Comments To Customers At The ARCADE JAPAN.
最後に、The ARCADE JAPANのお客様に一言お願いします。
I’m appreciate that you come to the arcade japan. There are so many beautiful works which made in japan. I'm glad that my works is here! I hope that you enjoy it then if you like, please tell your family and friend.